Lords of Rock
Comprising the talents of Chris Herman, Jeff Carter, and John Sheffield - three accomplished creative and marketing professionals with a shared passion for 90s, alternative, classic rock, punk and metal music - this dynamic group captivates audiences with their energetic performances and authentic sound. However, the band needed more than just musical prowess to make their mark; they needed a strong visual identity.
Visit: Lords of Rock
→ Brand Strategy
→ Media Buying & Traffic
→ Audio Production
→ Video Production
→ Graphic Design
We partnered with Lords of Rock to develop a brand that seamlessly blends their rock vibe with refined professionalism. We began by brainstorming concepts that would strike a balance between the rebellious spirit of punk and the polished image desired by South Florida professionals.
For the core graphic element, we crafted a logo that incorporates symbolic elements of the 90s rock era. Utilizing a bold serif typography with jagged edges, the logo captures the raw energy and edginess of the genre, represents the band’s unique style, and leaves a lasting impact on the audience.
To extend their brand across various mediums, we incorporated the logo and other visual elements into business cards, social media graphics, and banners. The business cards were designed to make a statement, featuring a textured black background with the iconic logo in high contrast white. Banners served as an effective promotional tool during live performances, combining dynamic imagery, electrifying typography, and the signature logo to create an immersive concert experience that perfectly matched their bold musical performances.
→ Full visual identity and brand development
→ Social media platform stand-up and maintenance
→ Promotional material developmentws
→ Photography and videography services
